Advertising Deadline: Monday by 5 p.m. on week of publication

We will not accept ads for Drug Paraphenalia, Fire Arms or Ticket Scalping. Other ads may be subject to rejection as well.

Rates:

Local Rate – $6.30 per column inch (pci)

A local advertisement is defined as running in only the Clinton County market.

Full Page = $793.80

Half Page = $396.90

Quarter Page = $198.45

Eighth Page = $99.23

Non-Local Rate – $8.50 pci

Any regional business whose main office is not located within Clinton County.

Full Page = $1,071

Half Page = $535.5

Quarter Page = $267.75

Eighth Page = $133.87

National Rate – $10 pci

Any agency working for national or localadvertisers will be charged the national rate.

Full Page = $1,260.00

Half Page = $630.00

Quarter Page = $315.00

Eighth Page = $157.50

Color – Add 20 percent for color ad rates

Cardinal Points does not run ads on the paper’s front page, sports cover or fuse cover.

The paper does offer premium positioning.

For an extra 5 percent, we will place your ad in whatever section of your choose, subject to availability (sports, fuse, news, classifieds)

Cardinal Points offers a 5 percent discount for placing an ad in 5 issues and a 15 percent discount for placing an ad in all 13 issues.

Mechanical Info

Format – Broadsheet

Page Dimensions – 11.6 inches wide, 21 inches high

Per column inch widths:

1 col. ad – 1.799 inches

2 col. ad – 3.764 inches

3 col. ad – 5.729 inches

4 col. ad – 7.694 inches

5 col. ad – 9.660 inches

6 col. ad – 11.625 inches

Cutoff depth – 18 inches

Publications printed circulation – 3,000 copies

Publication Schedule:

Fall 2019

  1. 9/6/19
  2. 9/13/19
  3. 9/20/19
  4. 9/27/19
  5. 10/4/19
  6. 10/11/19
    1. One week of because of Indigenous Peoples Day 
  7. 10/25/19
    1. One week off for conference
  8. 11/8/19
  9. 11/15/19
  10. 11/22/19
    1. Thanksgiving day break 
  11. 12/6/19

 

Spring 2020

  1. 2/7/20
  2. 2/14/20
  3. 2/21/20
  4. 2/28/20
  5. 3/6/20
  6. 3/13/20
    1. Two weeks off for spring break
  7. 4/3/20
  8. 4/10/20
  9. 4/17/20 
  10. 4/24/20
  11. 5/1/20
  12. 5/8/20

 

For more ad information, contact our Advertising Manager at 1 (518) 564-2369 or advertising@cardinalpointsonline.com

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